Document Actions
Providing marketing, communications and stakeholder engagement services for TIA
TIA requires a marketing and communications agency to provide technical assistance in developing the agency's Marketing and Communications Strategy, Launch Plan 2010, Stakeholder Engagement Plan, Media Activation Strategy and Plan
TIA involves the migration of all these existing entities linked to the Department of Science and Technology into the agency:
• LifeLab (www.lifelab.co.za)
• Cape Biotech (www.capebiotech.co.za)
• PlantBio (www.plantbio.org.za)
• Innovation Fund (www.innovationfund.ac.za)
• AMTS (www.amts.co.za)
• Tshumisano Trust (www.tshumisano.co.za)
• BioPad (www.biopad.org.za)
The migration of the above entities would require a consolidated marketing and communications strategy as the seven entities have functioned individually for years and a concerted effort is required to address internal and external communication challenges that are typical in such circumstances.
Among others the strategy should focus on creating awareness about the TIA’s enactment and the role it will play in reinforcing government’s commitment towards innovation. A marketing and communication agency is therefore required in assisting the TIA with these services. Read more...
New council for Africa Institute of South Africa inaugurated
